We are the Future of Advertising.

Learn from experts in the industry by joining thousands of other in our monthly seminars, workshops or conferences. 

About.

The Future Of Advertising

Established as The Future of Advertising // short: FOA, we are a forward-thinking advertising company dedicated to navigating the dynamic marketing landscape. 

With a firm foot in the industry, we specialize in diverse realms including performance marketing, paid marketing, PR, Branding and even SEO/SMM.

We are passionate about sharing our insights through workshops, seminars, and conferences, educating professionals and businesses to stride successfully in today’s ever-evolving advertising world.

Driven by innovation, agility, and creativity, we are not merely predicting the future of advertising; we’re helping shape it.

What we do

Our goal is to educate. Your goal is to learn. Let’s meet in the middle. 

Consulting

Our expert consulting service is personalized to your specific advertising needs. We help strategize and optimize your marketing plans, refining your approach to SEO, paid ads, SMM, branding, and PR.

Workshops

Our interactive workshops offer an engaging platform for learning modern advertising practices. They are designed to offer hands-on experiences, developing skills that keep you ahead in the rapidly evolving industry.

Seminars

We hold educational seminars led by industry leaders. These sessions serve as a knowledge hub for discussing novel ideas, trending strategies, and vital industry developments. Read more here.

Conferences

Our conferences present a unique opportunity to connect with a community of advertising professionals. Here, you can network, share insights, discover trends, and explore innovative solutions shaping the future of advertising.

I attended one of their workshops and was enlightened by how much the digital landscape has reshaped the industry norms. The blend of theoretical knowledge coupled with practical insights has immensely helped in optimizing my branding efforts. Plus, the networking opportunities are phenomenal! Got to connect with so many like-minded professionals. Whether you're a marketing enthusiast or a thriving business, their consulting services are a must-try. Can't wait for their next conference!
Mark Tritoné

Upcoming Seminars

Madrid, 15-17 December 2023.

Palacio Municipal de Congresos de Madrid
December 15th to December 17th.
Price: $595.00

Day 1

08:45 Am

Opening Remarks

09:30 Am

The Future of TikTok Ads

12:30 Pm

Lunch Time

01:30 Pm

Google Ads For Ecommerce

04:00 Pm

The state of SEO in 2024.

Day 2

08:45 Am

Opening Remarks

09:30 Am

Traffic through PR

12:30 Pm

Lunch Time

01:30 Pm

Smart Campaigns

04:00 Pm

Branding in 2024

These Are

Our Speakers

Mark Sullivan

Performance Marketing

Amanda Johnson

Expertise in SEO Optimization and Analytics

Benjamin Thompson

Specialist in Paid Advertising and Digital Marketing Strategy

Adam Spencer

Pioneer in PR and Corporate Communication

Laura White

Authority in the realm of Social Media Marketing and Influencer Collaboration

John D. Rodriguez

Innovator in Advertising Technology and Digital Transformations

Thomas Williams

Leading authority in AdTech and Programmatic Buying Solutions
Company News

BLOG

Recap // Seminar Bali, Indonesia // Topic: Gambling Sites

Recap of Our Last Seminar: Breaking Boundaries in Bali

FUTURE OF ADVERTISING

Our recent seminar in the tropical paradise of Bali, Indonesia, was truly a landmark event in our pursuit of shaping the future of advertising with SUHU88.

Dedicated to the niche and challenging realm of advertising for gambling sites in foreign markets, the seminar was a meeting ground for advertising professionals, enthusiasts, and the curious minds wanting to gain broader perspectives.

The island’s natural tranquility was a perfect backdrop for intense brainstorming sessions, insightful discussions, and dynamic networking. We delved deep into the intricate dynamics, strategies, and legal frameworks surrounding this unique global advertising space. Participants were engaged in case study analysis of successful campaigns, workshops on SEO and SMM targeted at foreign markets, and enlightening discourse on ethically navigating the often murky waters of international regulations.

Highlights included interactive sessions on understanding demographic behavior, empathetically creating effective communication, and leveraging the digital landscape for holistic campaign development. We intensely discussed the potential challenges related to language, cultural differences, societal norms, and regulations that gambling sites often encounter.

Our lively end-of-day Q&A sessions echoed with thought-provoking questions, debates, and invaluable insights. The enthusiasm and active participation from all attendees elevated the seminar experience to new heights.

Encompassing not just skill acquisition but fostering enduring professional relationships, the exotic setting of Bali played host to some fantastic networking events. As we sipped cocktails overlooking the stunning Balinese sunset, we exchanged industry trends, innovative ideas, and future collaboration opportunities.

From our seasoned panel of experts to the eager participants, the energy, dedication and the sheer abundance of knowledge exchange at Bali truly embodied the essence of what we stand for at The Future of Advertising.

Stay tuned for our upcoming events. Together, let’s continue to shape the way we advertise, disrupting norms and pushing boundaries. See you at our next destination!

Recap // Workshop Barcelona (2019) // PR & Outreach

Recap of Our 2019 Workshop in Barcelona

FUTURE OF ADVERTISING

In 2019, The Future of Advertising hosted a dynamic workshop in the vibrant city of Barcelona. Focused on PR campaigns, client acquisition, data-driven strategies, and journalistic outreach, it was an enriching rendezvous of knowledge exchange and skill enhancement.

The spectacularly intense day began with a session devoted to the art of signing clients for PR campaigns. Experts shared strategic tips, from understanding client needs to presenting effective proposals and maintaining long-term relationships. Attendees appreciated the practical tips and engaging role-play scenarios simulating real-life client interactions.

In the next segment, we shone light on creating data-driven PR campaigns. Participants were led through each step, creating targeted campaigns using analytics and metrics to drive desired outcomes. The workshop covered everything from identifying key metrics to using various data analysis tools for tracking and optimizing each campaign.

The last, but certainly not the least thrilling part of the day, was devoted to journalistic outreach using modern tools like Muckrack and Roxhill. This session brought an immense level of interest, as attendees were keen on understanding how PR and journalism intertwine in the modern advertising landscape. Our experts walked everyone through effective utilization of these tools, strategically reaching out to journalists, building healthy media relationships, and maximizing PR impact.

The Barcelona workshop was not only about learning; our participants also had ample opportunities for networking and building new relationships. The beautiful city added a unique flavor to these interactions, fostering a warm, friendly, and interactive atmosphere.

In conclusion, our 2019 Workshop in Barcelona left an indelible mark on our participants’ professional journey. We look forward to creating, shaping, and sharing more of such invaluable experiences in the future of advertising!

Recap // Seminar Madrid (2019)

Recap of Our 2018 and 2019 Seminars in Madrid

FUTURE OF ADVERTISING

The rich heritage and effervescent spirit of Madrid once again played host to our inspiring seminars in 2018 and 2019. Revolving around the evolution of advertising platforms, the seminars brought to light the expansive possibilities of Google Ads, TikTok, and Instagram Ads.

2018 Seminar:

Our 2018 seminar, focusing on mastering the new Google Ads campaigns, was a robust blend of learning and networking.

Our expert panel, led by Benjamin Thompson, dug into Google’s advertising workspace by delivering comprehensive sessions on strategic bidding, audience targeting, conversion tracking, and analytics.

Participants had the invaluable opportunity to dig deep into crafting compelling ad copy, understanding bidding strategies, and optimizing the ad visuals to ensure higher click-through rates and conversions.

2019 Seminar:

Fast forward to 2019, where we tackled the rising trend of TikTok and Instagram advertising.

With the surge in social media usage and influencers shaping consumer behavior, our seminar emphasized the power of these two platforms in creating brand visibility, engagement, and growth. Laura White led the seminar with an in-depth look into harnessing the potential of these platforms to create trendy, appealing, and revenue-driving content.

The seminar explored several crucial topics – identifying target audience, understanding algorithm changes, working with influencers, creating viral content, and achieving optimized ad placements. We also unveiled the impact of Instagram Stories on branding, and dissected key strategies for crafting engaging, conversion-inducing TikTok videos.

Both our 2018 and 2019 seminars in Madrid superseded expectations, turning out to be an incredible blend of enthusiastic participation, thought-provoking questions, and apt skill application exercises. Attendees left the seminars emboldened to navigate through the evolving advertising landscape using modern tools and techniques.

As always, Madrid came through as the perfect backdrop. The city’s vibrant ethos intertwined with our lively event, forging meaningful connections and inspiring collaborations.

Reminiscing on these empowering events, we’re proud to have been a part of our attendees’ growth journey. And while we anticipate the future of advertising, we’re looking forward to creating many more such remarkable milestones.

Recap // Conference Republica Dominicana (2019)

FUTURE OF ADVERTISING

Recap of Our 2019 Marketing Conference in the Dominican Republic

The year 2019 ushered us to the gorgeous tropical shores of the Dominican Republic for our invigorating Marketing Conference. The highlight of the conference was two riveting sessions helmed by our distinguished speakers – Amanda Johnson and Adam Spencer.

Amanda Johnson, a renowned SEO expert, kicked off her session by intricately explaining the complex dynamics of Technical SEO. Known for her in-depth practical knowledge and strategic approach, Amanda broke down technical factors like website architecture, mobile optimization, website speed, structured data, and XML sitemaps. Attendees were captivated by her enlightening insights and clear, practical examples that connected the connection between optimization techniques and their SEO benefit. The session ended with an interactive Q&A, where Amanda answered various queries and discussed unique SEO challenges faced by different businesses.

Following Amanda’s excellent session, it was time for Adam Spencer to take the stage. A pioneer in UX design and conversion optimization, Adam focused on the pivotal role of User Experience (UX) in driving more conversions. He electrified the audience by delving into core UX elements- usability, accessibility, performance, design/aesthetics, utility, ergonomics, overall human interaction, and marketing/experience – and their cumulative impact on conversion rates.

Adam further explained how a simple UX tweak could significantly enhance the conversion pathway, leading to impressive results. The session was notably highlighted by live demos and engaging activities to illustrate user behavior, decision-making process, and designing optimal user interaction models.

Both Amanda and Adam received high praise from the participants, whose anticipation for using the learned strategies was evident through their enthusiastic response. Combining the idyllic setting of the Dominican Republic with intellect and camaraderie, our 2019 marketing conference proved to be an unforgettable event in the journey of shaping the future of advertising.

Recap // Seminar Madrid (2018/2019) // Topic: Paid Ads

Recap of Our 2018 and 2019 Seminars in Madrid

FUTURE OF ADVERTISING

The rich heritage and effervescent spirit of Madrid once again played host to our inspiring seminars in 2018 and 2019. Revolving around the evolution of advertising platforms, the seminars brought to light the expansive possibilities of Google Ads, TikTok, and Instagram Ads.

2018 Seminar:

Our 2018 seminar, focusing on mastering the new Google Ads campaigns, was a robust blend of learning and networking. Our expert panel, led by Benjamin Thompson, demystified Google’s advertising workspace by delivering comprehensive sessions on strategic bidding, audience targeting, conversion tracking, and deciphering analytics. Participants had the invaluable opportunity to delve deep into crafting compelling ad copy, understanding bidding strategies, and optimizing the ad visuals to ensure higher click-through rates and conversions.

2019 Seminar:

Fast forward to 2019, where we tackled the rising trend of TikTok and Instagram advertising. With the surge in social media usage and influencers shaping consumer behavior, our seminar emphasized the power of these two platforms in creating brand visibility, engagement, and growth. Laura White led the seminar with an in-depth look into harnessing the potential of these platforms to create trendy, appealing, and revenue-driving content.

The seminar explored several crucial topics – identifying target audience, understanding algorithm changes, working with influencers, creating viral content, and achieving optimized ad placements. We also unveiled the impact of IGTV and Instagram Stories on branding, and dissected key strategies for crafting engaging, conversion-inducing TikTok videos.

Both our 2018 and 2019 seminars in Madrid superseded expectations, turning out to be an incredible blend of enthusiastic participation, thought-provoking questions, and apt skill application exercises. Attendees left the seminars emboldened to navigate through the evolving advertising landscape using modern tools and techniques.

As always, Madrid came through as the perfect backdrop. The city’s vibrant ethos intertwined with our lively event, forging meaningful connections and inspiring collaborations.

Reminiscing on these empowering events, we’re proud to have been a part of our attendees’ growth journey. And while we anticipate the future of advertising, we’re looking forward to creating many more such remarkable milestones.

Recap // Conference Madrid (2017)

Recap of Our 2017 Madrid Conference

FUTURE OF ADVERTISING

Flashback to 2017, when we embarked on the vibrant streets of Madrid for one of our most remarkable conferences. An annual congregation hosted by The Future of Advertising, the event was a platform where minds, ideas, and innovation collided to sculpt the realm of advertising.

Centered in the heart of Spain’s capital, the conference was attended by numerous advertising professionals, businesses, and enthusiasts seeking to boost their knowledge and skills in the dynamic industry.

From inspiring panel discussions to insightful workshops and presentations, the Madrid conference was a whirlpool of learning and networking. Key industry figures such as Raj Patel and Benjamin Thompson led captivating sessions on international advertising laws and paid advertising respectively, generating lively discussions and defining the event’s success.

Our female speakers, particularly Amanda Johnson and Laura White, broke the ceiling with their profound knowledge in SEO optimization, analytics, and social media marketing. Their sessions not only drew a lot of interest but also set the tone for the importance of diversified strategies in advertising.

Breakout sessions included hands-on experiences with the latest tools and cutting-edge strategies that are shaping the advertising world. Highlighting successful case studies, interactive demos, and vast industry insights, participants were engaged and enriched at every turn.

But the Madrid conference wasn’t solely about business. The city itself, known for its vivacious spirit and cultural richness, played a pivotal role in enhancing the overall experience. Evening networking dinners and cocktail hours encouraged attendees to forge valuable connections in a more relaxed, yet equally stimulating, atmosphere.

Looking back, our 2017 Madrid conference was an extraordinary blend of knowledge, networking, and culture. It not only solidified our place as a thought-leader in the industry but also set a solid foundation for our future conferences. As we continue to create and foresee the future of advertising, we’re excited about the many more such memorable events on the horizon.

Contact us.

Inquire about consulting, workshops, seminars and conferences.

Have a question, a suggestion, or wish to be a part of an upcoming event? We’re all ears!

At The Future of Advertising, we always welcome your thoughts, queries, and feedback. Our team is readily available to assist and guide you through your advertising journey.

Get in touch with us via the contact form below. Simply fill in your name, email, and jot down your message. Rest assured, one of our team members will get back to you promptly.

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